Many Jazz musicians of the time, such as Bessie Smith, made short films to accompany popular songs.
St. Louis Blues - Bessie Smith (1929)
1965 - Bob Dylan Films
Subterranean homesick blues as a segment for D.A. Pennebaker's film Don't Look Back, widely credited as one of the first modern music videos
Subterranean Homesick Blues (1965)
This became iconic and has been paid homage to several times since.
INXS - Mediate (1987)
1970 - TV promotion
The record industry discovered TV as a great opportunity to promote their artists. They focused on producing short "promos". They were essentially early music videos which started to replace the live performance of the artist on the TV stage.
1975 - Bo Rhap
In 1975, Queen released Bohemian Rhapsody. A groundbreaking video, it marked the beginning of the music video era and set the structure for the modern music video.
Bohemian Rhapsody - Queen (1975)
The 1990s or "Just after the '80s"
Music videos, having become standard thanks to MTV and successes such as a-ha's Take on Me, change, setting the foundation for modern music videos.
- Fast cut montage (encourages multiple viewings in order to re-watch shots)
- Effects
- Non-representational techniques
- Lack of edits, long takes/Steadicam (purely experimental)
a-ha - Take on Me (1985)
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